
Farmers Insurance Agent in Traverse City, MI
Fran MartinAbout Me
As a lifelong resident of Northern Michigan, I’m proud to serve Traverse City as your local Farmers Insurance® Agent. Contact me today to discuss your options for auto, home, life, or business insurance. We can also serve all your needs for recreational vehicle and recreational home insurance, vacant property insurance, or one of the many other insurance products that Farmers offers. My office is located on the east side of S Garfield Ave, between PNC Bank and AutoZone.
At the Fran Martin Agency, my first goal is to educate and guide you through your coverage options, so you understand exactly what your coverage protects. My second goal is to help you when the unexpected happens.
With 26 years in the financial services industry, I have the knowledge and experience to help you better understand how your financial goals can be supported by properly insuring your financial assets. Also, being both an insurance agent and an insurance consumer myself, I will be your advocate in navigating a claim experience; thus enabling you to quickly regain a sense of normalcy.
Give me a call at (231) 421-5136 and I'll be happy to answer any questions you might have.
Languages Spoken: English
Insurance Products Offered
Auto Insurance
Comprehensive coverage? Collision coverage? Deductibles? Medical Payments? Where to begin? Your local Farmers agent can take the mystery out of selecting the right Car insurance coverage for your needs and budget. Get started with an online Auto insurance quote and learn about our insurance discounts that can help you save money.
Home Insurance
Your home is perhaps your most valuable possession, so you'll want to make sure your insurer has withstood the test of time. Farmers® has been providing insurance products for over 80 years, and will be there in the event disaster strikes and your home is damaged in a fire or due to another covered cause of loss. Plus, get competitive rates with our multi-line insurance discounts. Get a Home insurance quote now.
Life Insurance1
How much has your life changed in the last few years? Whether you've purchased a home, gotten married, had children or started a small business, it's a good idea to review your Life insurance policy. Call me today so you can create a plan to help provide financial support for those who depend on you.
ADFL029AWS 9/17Renters Insurance
Your landlord may have an insurance policy, but if there's a fire in your building, that policy may not cover your possessions. That's why there's Renters insurance. Get a Renters insurance quote to see how affordable it is to protect your personal belongings.
Business Insurance
Managing your small business can be complex, selecting the right Business insurance for your unique operation doesn't have to be. No matter the type of business, a Farmers agent can help you customize an insurance package to reduce your risk and protect your investment. Request a Business insurance quote today to get started.
Motorcycle Insurance
As a motorcycle enthusiast, you're all about adventure and fun. The last thing you want to worry about is whether you have the right Motorcycle insurance policy. Talk to a Farmers agent about Motorcycle insurance discounts such as rewards for responsible riders and insuring more than one bike with Farmers.
Recreational Insurance
When enjoying the great outdoors, you shouldn't have to be thinking about your insurance coverage. Make sure you have Recreational insurance coverage from an industry leader. Whether you own a boat, travel trailer, ATV or Motor Home, Farmers Insurance has flexible coverage options and insurance discounts. Contact a Farmers agent to get a quote.
Condo Insurance
Your condo is more than a place you call home. It’s also a major investment filled with possessions you want to protect. Get a quote on condo insurance to see how affordable it is to protect your personal belongings.
Umbrella Insurance
You work hard for the things that are important to you. For added coverage above and beyond the liability limits of your Auto or Home insurance policies, a Personal Umbrella insurance policy can provide added protection for your assets and future earnings.
Ask Me About:

Subject to restrictions.

PWS LD-02 10/17

BNI Business Before Sunrise
I am a proud member of the Traverse City Chapter of Business Network International, which provides a positive, supportive, and structured environment for members to exchange quality business referrals. BNI is the largest business networking organization in the world.

Traverse Area Human Resource Association
This local Traverse Area organization is a valuable resource for our region’s human resource professionals, employers, and workforce for over three decades. I am one of over 120 members who actively engages in fulfilling the mission of the organization.


Beyond your personal property, what if you’re found liable for injuries sustained by visitors in your home as a result of negligence?
That’s where Farmers Renters Insurance comes in.
Renters insurance covers your personal property, and even covers you from liability claims while you’re renting.
Also, if your rented home ever needs serious repairs, and you’re unable to live there, it also covers the reasonable and necessary increase in living expenses (housing, food, etc.) you may incur.

Frequently Asked Questions:
Recent Reviews for Fran Martin
- February 25, 2021Rating 5.0Fran have good customer service
- February 6, 2021Rating 5.0I have been with Martin Insurance for quite awhile. Its been a great experience with Fran and Toni along with their receptionist. What a crew. Great service, they work hard for me and every time I go in there, its like I've been there forever. Thanks you guys. Most companies have forgotten how to show the kind of service you guys consistently provide. It has always been a pleasure.
- February 4, 2021Rating 5.0Fran goes out of her way to help and has been extremely patient and helpful with some of the problems that came up with my health insurance. She has been very thorough with helping me to get my home insurance as well. I am forever grateful to have Fran as my insurance agent, as I start a new life alone!
Respectfully submitted, ClaudiaResponse from FranFebruary 4, 2021Claudia, thank you for your kind words. It is my pleasure to assist you as you start your new journey in this life. You are not alone. You have many friends and acquaintances who care about you and will help you maneuver new financial territory and a new life as an independent and strong woman. You got this! All my best. Fran - January 18, 2021Rating 5.0Leah, Fran's assistant helped me so much. Although she is just learning the business she is going to make a great agent. She is full of enthusiasm, and ready to find out the right answer to help you chose the right coverage for you needs.
Very impressed,
Fran Haage - December 23, 2020Rating 5.0Very knowledgeable and helpful! I’m excited to do business with Farmers Insurance
- December 5, 2020Rating 5.0She was great. She helped me so much. I had so many questions. I would recommend her to my friends.Response from FranDecember 5, 2020Thank you for your kind words Florence. You are a pleasure to work with. Welcome to my agency. Please do not hesitate to contact me. All my best to you and your family.
- November 27, 2020Rating 5.0NaResponse from FranNovember 27, 2020Thank you Jeff. You've been a pleasure to talk to and work with. I look forward to a long working relationship. All my best to you and your family.
- September 7, 2020Rating 5.0We had the most wonderful experience working with Fran. She is so informative, helpful, efficient and easy to talk to. She is a great listener and had all the answers to our insurance questions. Between the great rate from Farmers and Fran’s hard work putting it all together, it’s the most perfect combination!
- August 7, 2020Rating 5.0Having worked in the office of a very large insurance company for close to 10 years, I've seen agents come and go. Fran promptly returned my phone calls and answered my numerous questions. She is very knowledgeable and explained things well. If you are looking for an insurance agent who truly cares about making sure you have the best coverage, give Fran a call!
- June 5, 2020Rating 5.0this was very fast and we are glad you could cover us.Response from FranJune 5, 2020Thank you for your business and your kind words. Welcome to my agency! All my best to you.
- May 6, 2020Rating 5.0I appreciated that Dan answered every question I had and worked hard to get the policies I needed at a rate I could afford.Response from FranMay 7, 2020Thank you Della. I'm pleased to know that you had a great experience. Dan is a very knowledgeable agent and takes great care with clients. Welcome to our agency!
- April 23, 2020Rating 5.0Excellent service and advice!Response from FranApril 23, 2020Thank you Joel. I appreciate your kind words and I appreciate your business.
- March 21, 2020Rating 5.0Very professional and thorough. Just what we were looking for. An improved rate with personal attention to our needs. We had a substantial commercial account and moved our auto and home over too. Fran, the agent and owner and her staff were fantastic.Response from FranMarch 21, 2020Thank you Jim! It was a pleasure working with you. Thank you for the opportunity. I look forward to a continued relationship. All my best to you and your family.
- February 12, 2020Rating 2.0We drove 1.5 hours to get new insurance nothing was prepared and left having to leave a voided check without knowing the status of our insurance didn’t receive a call that it was done or even a thank you! I signed everything online and I’m still receiving messages that I need to sign more documents I have no clue what is going on to add more of a disappointment we had to pay more than what we were told. I know have to take more time to call them ☹️
- September 12, 2019Rating 5.0Fran provided us with excellent support to establish a policy for our construction loan where we needed a fast turn-around. Great work, and thank you!
- September 2, 2019Rating 5.0Fran provided us with the coverage we needed - asked questions that provides us with exactly what we needed. She is effective, efficient and has her clients' best interests at the heart of what she does. Just one call is all it takes, to get the best coverage and know you are taken care of!
- August 9, 2019Rating 5.0Fran was so great about helping us with new insurance. Thank You Very MuchResponse from FranAugust 9, 2019Thank you. It was my pleasure to work with you; and I'm so glad that I could provide better coverages to you, to protect your assets.
- May 5, 2019Rating 5.0Fran is very knowledgeable. It was a pleasure to meet with her.
- May 3, 2019Rating 5.0Fran is great. She made sure we had covered all the details so we could get the best price and best coverage. She has answered all my questions and is easy to get a hold of. So glad I made the switch.
- January 23, 2019Rating 5.0The agent very helpful and saved a large amount of money.