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Diana Calhoon Goodman

Farmers Insurance Agent in Santa Maria, CA
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Farmers Insurance Agent in Santa Maria, CA

About Me

As your local Farmers® agent in Santa Maria, CA, I help customers like you identify the insurance coverage that best fits your needs. This process is straightforward and personalized to help make you smarter about insurance. I have the knowledge and experience to help you better understand your coverage options--whether that's auto, home, renters, business insurance and more. I began working as an agent in 1982 at an independent agency and continued for many years. This experience gives me a unique look at how to place business that doesn't fit into the normal course of business.

Give me a call at (805) 310-5045 and I'll be happy to answer any questions you might have.

Languages Spoken: Spanish and English

Years of Experience

I have over 1 year of experience as a Farmers Insurance agent.

Military Service

I served for 3 years in the Active Duty United States Army where I achieved the rank of SP4. Areas I was stationed: Fort Eustis, VA.


Insurance Products Offered

*To check background information of this investment professional, visit FINRA BrokerCheck.

Ask Me About:

Smart Insurance Discounts in California

Piggy bank with pile of coins shaped like the continental US
Smart Insurance Discounts in California

As your local Farmers agent in Santa Maria, I can help make you smarter about insurance.

Depending on your state, you may be eligible for certain discounts. See how Farmers can save you money on insurance specific to California residents.

Local Businesses | Support Near Santa Maria

Jade's Filipino Food
Jade's Filipino Food
Jade's Filipino Food is a family owned business who caters to everyone that loves Filipino Food. They pride ourselves on traditional home cooked Filipino Food.
National Association of Insurance and Financial Advisors
National Association of Insurance and Financial Advisors
NAIFA is the only organization serving and representing insurance and financial advisors regardless of the products they sell or the focus of their practice. NAIFA is your professional association, and its focus is to help protect your business, help you grow your business and promote ethical business conduct.
Santa Maria Valley Chamber of Commerce
Santa Maria Valley Chamber of Commerce
The Santa Maria Valley Chamber of Commerce and Visitor & Convention Bureau is proud to be an integral part of the growing Northern Santa Barbara County. We have long known what can be accomplished with some ingenuity, a lot of hard work and an environment that welcomes your efforts.

The Santa Maria Valley offers you an opportunity to build your future in a beautiful place, with a quality of life second to none. While agriculture remains our leading industry, many businesses have found a good fit with this area’s heritage and quality of life.

Our business base has become very diversified over the last several decades. Today companies of all types, from manufacturing to financial services to telecommunications to defense-related firms successfully conduct their business in our region.

In addition, opportunities for rest and relaxation, a rich variety of leisure activities and cultural attractions are part of what our dynamic community offers. Whether you arrive here for business or pleasure you may be assured a warm welcome awaits you.
My Hobbies and Favorite Activities
Oil painting
Visiting my Grand Children
Farmers Financial Solutions
Farmers Financial Solutions
In addition to Insurance, we also provide financial services*. It's always a good time to create or clarify your financial strategies. What life events are you planning for? Retirement or perhaps college tuition(s). Stop by today so we can help you create a strategy!
Life Insurance
Life Insurance
Life will throw you its share of curve balls. Life Insurance1 can be your financial catcher's mitt. Let me show you how.

My Hardworking Team

Violeta Rios
Account Executive